ChatGPT Ads for B2B: A Point of View

Roots Growth

OpenAI’s new self-serve ChatGPT Ads platform gives B2B marketers a new way to reach buyers through semantic context, not keywords. This POV from Trilliad explores how brands can adapt early and gain a competitive edge.

Beyond A Trend: Navigating The AI Revolution In B2B

AI isn’t just the latest tech trend—it’s reshaping how B2B businesses grow and compete. In Forbes, Trilliad CEO Craig Dempster shares how AI drives smarter engagement, streamlined processes, and faster growth. The key? Treat AI as a strategic partner—not just a tool.