Trilliad Appoints Renowned People Leader DDS Dobson-Smith, PhD as Chief People Officer
Trilliad has appointed DDS Dobson-Smith, PhD as Chief People Officer to lead its Talent function and help scale the company’s people-first, AI-enabled operating model during a period of continued growth and transformation.
ChatGPT Ads for B2B: A Point of View
OpenAI’s new self-serve ChatGPT Ads platform gives B2B marketers a new way to reach buyers through semantic context, not keywords. This POV from Trilliad explores how brands can adapt early and gain a competitive edge.
Trilliad Acquires Accelerate Performance
Trilliad has acquired Accelerate Performance to expand its enterprise sales performance capabilities, combining fully customized consulting-led programs with the proven Sandler methodology to better serve complex global organizations.
Trilliad Appoints Global B2B Leader Rob Gold as President, EMEA
Trilliad has appointed Rob Gold as President, EMEA, where he will lead regional growth, expand market reach, and drive client performance. He brings nearly 20 years of global B2B leadership experience, with a strong focus on connecting strategy to revenue.
Trilliad Releases 2026 Growth Imperatives
Trilliad Releases 2026 Growth Imperatives: A Guide for Growth Rooted in Data-driven Principles to Engage Modern B2B Buyers Annual guide highlights how siloed customer data is preventing B2B companies from adapting to AI-powered buyer behavior.